Traffic: Drive traffic to your website, app, or Messenger conversation.
Engagement: Encourage likes, comments, shares, or event responses to increase engagement with your content.
App Installs: Drive installations of your mobile app.
Video Views: Promote videos to increase views and engagement.
Lead Generation: Collect lead information directly from Facebook users without them needing to leave the platform.
Messages: Encourage people to start conversations with your business through Messenger.